Crosby Communications
IVR, SMS, Broadcasting
Telephone: 0845 200 6000
14th May 2008
SMS - Applications

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Daily Horoscopes

Introduction

All Crosby's mobile content, including our SMS and MMS Daily Horoscopes, are unique in that they are fully personalised to each mobile user. These content services are currently available in up to 8 languages including English, German, French, Spanish, Portuguese, Italian, Dutch and Russian. Other languages available upon request.

Why is our content service so different?

Ordinary "Star Sign" horoscopes are based only on each customer's Zodiac Sign. As there are only 12 Zodiac Signs, these horoscopes can only be extremely vague and general. We see Zodiac Sign horoscopes as a "low value" mobile service as many people receive exactly the same, "generic" horoscope every day.

Crosby has made it possible, for the first time, to offer your mobile customers a truly personal daily horoscope based on each users exact date-of-birth. By working out the unique positions of all the planets we can calculate which planetary alignments are affecting each user, personally, each day. This "value added", personalised mobile service, is not available from any other content provider.

It is because of the added value that our personal horoscopes offer that our current partners have chosen Crosby to be their horoscope content provider. We provide our multi-language mobile content to many different types of company, including global Telco's, regional mobile operators, service providers and content aggregators.

Specific Services

  • Personal Daily Horoscope:

    Based on the mobile user's exact date-of-birth, a personalised content serviced. Requested from our server or delivered to your SMS gateway in xml packets each morning at a time of your choosing.

  • UpDate:

    A unique, daily "relationship checker". Unlike other horoscope 'compatibility' products, Update will allow the user to check out how the changing pattern of the stars affects their relationship on a daily basis.

  • 'The Mystic' Oracle or 'iChing':

    The mobile user can consult the Oracles wisdom by texting their question, or just their date-of-birth to a short code. The user will then receive the Oracles personal advice.


  • © 2005 Crosby

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