Crosby Communications
IVR, SMS, Broadcasting
Telephone: 0845 200 6000
5th July 2008
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Case Studies

Voice and Fax Communication

Profile :

Rapid Cabs have been in business for over 20 years in Aberdeen, serving potentially millions of customers over the years, Rapid Cabs have an unrivalled reputation for reliability and safe clean taxi cabs.

Since incorporation in 1984, Rapid Cabs has grown to become the largest, as well as the oldest taxicab firm in the area.

IVR or Interactive Voice Response, is a technology which has been rapidly accepted by the travelling public in recent times. In essence, IVR gives Rapid Cabs the ability to accept more phone requests for a taxi service and also ensures that the customer is not held on the phone for longer than is absolutely necessary.

Crosby in conjunction with Raywood Communications have developed a truly specialised product for Rapid Cabs and its customers, ensuring that everyone's time is used more efficiently. In essence the system detects the callers phone number and then cross references with the database of past customer addresses to make a match. If the system finds a match - the caller is prompted to make a selection for a standard taxi. This solution means that a higher number of calls can be responded to during peak periods due to the calls using this system lasting for between 10 and 20 seconds, depending on the customer familiarity with the system.

Through utilisation of GPS (Global Positioning System) coupled with Raywood Communication's superior Dispatcher III system, Rapid Cabs make it possible to have the pick up details on the computer screen of the taxi within 15-25 seconds of your call.

Crosby is also Rapid Cabs service provider for all their phone networks and land line data delivery to numerous radio base stations.

Today, Rapid Cabs is still at the cutting edge. With the introduction of a completely computerised job management and distribution system, Global Positioning Satellite (Satellite tracking) in all vehicles, 'taxicall' phone ordering, real-time Internet taxi ordering, EFTPOS in all cabs, the first to introduce "SMS a Taxi & SMS a Courier, & now interactive voice response (IVR) - Rapid Cabs are sure to maintain their position as market leaders.

Services supplied by Crosby :
  • Custom job management and distribution system
  • "Taxicall" phone ordering solution (IVR)
  • "SMS a Taxi & SMS" a courier solution

If you would like more details about this solution, please contact us on 0845 200 6000.

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